| Delightful facts and other oddities: Hippopotomonstrosesquippedaliophobia is the fear of long words. ................................................................................................................................................................................................. |
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| A marketing, advertising & graphic design shop from Mississauga ON. | ||||||
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| Betrayed and embarrassed by yet another communications firm? Don’t be, you are not alone. Simply pick up a talking machine and press the following numbers in sequence: 9.0.5.9.1.9.0.3.4.1. Or if you are unable to orate your affliction, fear not. Just forward your grievence via electronic nodes to: info@f-mdesigns.com and marketing nirvana will soon be yours! .......................................... |
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| THE F'M! DOCTRINE 1. THOU SHALT ALWAYS ADVERTISE AND THOU SHALT NEVER NOT ADVERTISE. Raise your trumpets in unison and let them blare! This is the big commandment. The numero uno. No other business activity says with such rebellion: We are here, this is our offer, will you honour us with your patronage? 2. THOU SHALT INVEST IN ALL MATTERS OF MARKETING. The Company Treasury will always try to convince you that the marketing budget is out of control. Do not subscribe to this lunacy. Marketing proliferates interest and sales, and increases consumers sense of well-being to unimaginable heights. 3. THOU SHALT SEEK OUT AFFAIRS OF A PROFESSIONAL NATURE. They are well-intentioned, but please ignore the advances of the friend that decrees: "I know Photoshop, I can do it just as good, if not better than any agency!". No. They cannot. Let creatives create. Their livelihood depends on your brand's enduring legacy. 4. THOU SHALT NEVER PREFABRICATE MY LOGO. There is nothing more utterly vile than the cross-pollinating of business and clip-art ruffians. Your branding is too important and deserves nothing less than bespoke designery. 5. THOU SHALT ADMIT PAST MISTAKES. Mistakes are the entry to success. At the very least, you will know what doesn't work. Come to the light, warts and all, we will always welcome you with open arms, and instead, formulate a salvo that brandishes you greater success. 6. THOU SHALT IGNORE GRANDIOSE CLAIMS. The marketing profession is a sometimes terrifying wasteland of tomfoolery and fly-by-night know-it-alls. Can anyone really claim response rates of 1-5% - which is a good rate - without the use of pragmatic visuals and spell-bound ligatures that jars your senses? They cannot. And if you confront this heresy, please report to the proper authorities at once. 7. THOU SHALT ALWAYS EMBRACE THE ODD. It's quite simple really. Instead of humdrum marketing, seek out the odd and differentiate. |
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